Orientation to using Outcome Harvesting for evaluating advocacy. Klugman with Ricardo Wilson-Grau 2012

OUTCOME HARVESTING

Here's the talk I wrote with Ricardo Wilson-Grau reflecting on our experience on using OutcomeHarvesting for evaluating an advocacy network. I presented it at the American Evaluation Association 2012 Conference.

I find that the idea of harvesting outcomes helps us to be rigorous in naming who changed what when. Often we'll say 'oh that meeting was really useful because it gave people ideas'. The discipline of Outcome Harvesting is to make sure that we record who took away what ideas from what event and how did they use those ideas - that is what changed what, and how did a meeting contribute towards those changes (by giving the person new ideas and motivation to take action)....so read on....

Klugman B with Wilson-Grau R The value of outcome harvesting in evaluating advocacy organisations. AEA Conference Eval2012